Hi, I’m Paul — Product Designer, helping teams build products that work for both users and businesses.
Over the past 3 years, I led and mentored the design team for the Business Banking tribe at Emirates National Bank Dubai.
I have extensive experience in fintech, having worked for large financial institutions, fintech and telecom startups, as well as agencies.
Recent Work
As a Product Designer, I worked on various retail and internal (staff) projects with Emirates NBD and with Nymcard—a SaaS FinTech solution. Earlier, I worked as a front-end developer with Nymgo (2016) and Born Interactive (2011) building web-application, admin dashboard and e-commerce website
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We earned the trust of stakeholders, colleagues, and peers by promoting best practices and proposing effective processes to achieve a fast and confident go-lives for solutions of every size and complexity.
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An online portal built with only 5 web templates achieved response rates 3.75 times faster and reduced human errors by 50%.
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With a success rate of 60%, the solution we developed can potentially issue 2,200 cards per month in less than 3 minutes once rolled out for all customers.
Words from collaborators
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"I initially brought Paul on board to address an urgent team need and fill a resource gap. Not only did he fulfil that need, he also became an integral team member."
James Palmer - Group Head of Design, ENBD
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“His feedback has not only taught me a great deal but has also introduced me to new and more organized ways of working."
Mehek Ć - Senior Product Designer, ENBD
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"Paul's comprehensive grasp of project front and back-end aspects aids in foreseeing technical constraints, proving invaluable to our team's process."
Gianbattista Bifulco - Senior Product Designer, ENBD
